Throughout Canada and other places
around the world, Canada has had a reputation of being a mosaic, multicultural
place.It is hard to argue that Canada
is not multicultural by simply walking along the downtown core of most Canadian
cities and observing the surroundings.However; it is also hard to argue that Canada is pushing for a mosaic
society, or “tossed salad”, rather than the well known American system, the
melting pot.The Tim Horton’s commercial posted above not only warms many Canadian’s
hearts, it also gives viewers an emotional sense of connection with the
characters in the commercial.Though the
commercial is heart warming, are viewers missing other themes this text is
establishing?The theme that is present
here is not centered on a “tossed salad” view of society but rather a melting
pot.The main characters in the
commercial are of an eastern Asian descent and are the living products of assimilation.The grandfather, having a heavy accent,
conforms to the stereotypical Asian parent who wants his children to study,
study, and study.He is slowly
assimilated into Canadian culture by accepting that hockey is just important as
education in Canadian culture, or so this commercial portrays.The alterations in what is important for the
grandfather indicates a change in attitude based and more than likely a result
of living in Canadian culture.
The biggest misconception this
commercial portrays is the idea that all Asian, this commercial specifically
geared at East Asians, put a higher importance on education than Canadians and
Westerners alike.Because the Eastern Asians
that most Canadians are exposed to have these ideas, we believe them to be
true, but is it possible for one culture to put more importance on education
than others?If a person were to travel
to one of these Asian countries would the culture revolve around studying and
good grades?The answer is no, the
reason Asians are portrayed in this way is because of the nature of Canada’simmigration policies.In order to
immigrate to Canada, or even temporarily reside in Canada, there are a very
strong set of guidelines including the amount of funding, or money an individual
or their family has.Because money
matters are so important for immigration, people who come from financially
prosperous families’ are typically the ones who are coming to Canada.Trends show that money is usually, in most
cases, the result of education meaning the parents of families coming to Canada
are highly educated with high paying jobs.If a person has had lengthy education and had financially benefited
from that, why would they not push their children to do the same things?If you observe an educated person anywhere in
the world you would likely find that these people also push their children to
do well in school.It may seem as though
Asian culture is more education oriented, however; this is only because the
Asians most Canadians are exposed to are highly educated with an abundance of
finances making them the perfect fit, in the Canadian government’s eyes, to
immigrate or temporarily reside in Canada.
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